About Us 2020-02-06T17:49:36+00:00

Our Mission

The International Etiquette and Protocol Academy of London is the official training and certifying body for Minding Manners International, Europe’s leading etiquette and protocol consultancy.

We are committed to collectively delivering the highest standards of international etiquette, protocol and cross-cultural education, expertise, training, advice and coaching based on internationally accepted codes and conventions around the world.

Our Credentials

Our core team holds credentials from the United Nations Institute for Training and Research as well as advanced degrees in the fields of Protocol, Diplomacy, International Relations and Cross-cultural Affairs.

Our lead tutors have trained in various international institutions around the world, organizing high-level events, offering delegate participation guidance, orchestrating diplomacy camps and coaching royalty, presidential corps, ministers and various other diplomatic teams.

Our combined experience ensures our delegates, governmental and private-sector clients receive the highest level of protocol and international etiquette knowledge available.

Our History

The International Etiquette and Protocol Academy of London is the official training and certifying body for Minding Manners International, which is Europe’s first consultancy to offer international etiquette training for both youth and adults. It launched in the heart of Paris, France on the Rue du Faubourg St. Honor in 2003 offering children’s etiquette courses for corporate expatriate families, diplomats, international associations as well as royal families, governmental institutions and private companies.

Following on with adult programmes, Minding Manners International is the first institution to bring back the tradition of the European Finishing School, only this time in an accessible, contemporary and modular format. Relocation to London brought etiquette training to the forefront of the international community and back home to the birth place of modern-day etiquette and society lifestyle.

Together, the International Etiquette and Protocol Academy of London and Minding Manners International have used every imaginable etiquette resource on offer, from the archives of Kensington Palace, the British Museum and the Victoria and Albert Museum to the Chateau de Versailles and numerous Embassies and Ministries of Foreign Affairs, aristocrats, dignitaries as well as subject matter experts for each topic.
The breadth of our combined experience, resources and support ensure that your certification is at the forefront of the industry.

Our Philosophy

We are trusted by European Aristocracy and Royal Families from around the world. Our philosophy is that everyone is a VIP and, as such, deserves a solid foundation in the principles of giving and commanding respect which becomes their passport to success across the world.

Our certification programmes deliver this ethos, together with step-by-step instruction to aid our trainees to achieve the most in-depth, all-encompassing etiquette train-the-trainer education available anywhere in the world.